Identify Opportunities for Conversion Amid the New Shopping Dynamic Brick and mortar retail is struggling. As online shopping grows in convenience, stores are forced to step up their game. Ironically, stepping up could mean stepping away. Aggressive sales tactics are...
Distribution is a key part of any product based business, right up there with production, sales, and shopper marketing. Just because you’re a small company doesn’t mean you can ignore the need for efficient and cost-effective distribution. It’s common for companies to...
Our Observers make many observations while they are shopping in brick-and-mortar stores spread across the country, so we thought it would be fitting to take a look at those prices in a “big picture” sort of way. What we found is summarized in a report, and...
Welcome to the second entry of our mini-series “5 Aspects of Retail Execution That Can Hurt Your Business”. Since the Holiday Season is fast approaching, we have decided to focus our attention on promotional displays and related store compliance. Stay tuned for more...
The Rise Of e-Commerce. Retailers face many difficult challenges, but one of the biggest was the rise of e-commerce. In the last decade, e-commerce has grown at an annual rate of 16% and today it makes up for a $220 billion market. That is impressive. In a world where...
Episode 1: How Product Placement Can Make Or Break Your Sales Welcome to the first entry of our mini-series “5 Aspects of Retail Execution That Can Hurt Your Business”. Today we will go over various aspects of product placement. Stay tuned for more articles! A lot of...